DuPont sets the stage for a future that is wide open

DuPont new logo

For over 200 years, DuPont has been synonymous with life-irresolute discoveries and scientific know-how. As the company takes the next stride toward becoming the new DuPont, information technology has unveiled a fresh global brand identity and logo that recognizes its heritage while conveying the company's focus on a client-led innovation strategy and purpose-driven culture.

DowDuPont announced in February 2022 that its Specialty Products Sectionalisation would carry the DuPont name when it becomes an independent visitor, which is expected near i June 2019, subject to approval of the DowDuPont Board of Directors and other customary closing conditions.

"Our new branding is one of many steps we are taking in DuPont'south transformation and amplifies what we do; help our customers solve complex issues, and plough their all-time ideas into real-world products and solutions," said Barbara Pandos, chief communications officer, Specialty Products Division of DowDuPont. "It preserves the legacy shape of the iconic DuPont Oval, which for more than a century has provided a seal of quality, performance and trust, only it will no longer exist constrained by an elliptical border – signaling a collaborative and open menstruum of ideas and innovation."

As a premier innovation company, DuPont discovers and delivers value-added specialized solutions that foster sustainable progress and enrich people's everyday lives. DuPont'south new make purpose – "To empower the world with the essential innovations to thrive" – builds upon a rich history of discovery and progress. Some examples of DuPont's all-time-known product brands include Kevlar fiber, Tyvek high-performance materials, Sorona renewably sourced cobweb and Danisco food ingredients; and the new DuPont portfolio includes Great Stuff insulating foam sealant.

The new logo will appear with firsthand result and volition exist featured on DuPont's digital channels. Packaging and signage will be inverse over gradually following the launch of the new visitor.

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